Designed for visitors. Built for editors.

The move to WordPress created an opportunity to organize HITA's existing content and define how future updates would work. Editors needed room to publish announcements, event descriptions, and images without having to reconstruct the surrounding page design.

I used native blocks for content and shared templates for recurring layouts. Common typography, colors, and spacing connect the pages, while the association's navy-and-pink identity remains recognizable throughout.

Events needed more than a title and a flyer. I built a content structure for dates, times, format, and other event details, presented alongside editable descriptions and supporting materials.

Those records feed the upcoming and past-event listings. News appears separately, so an announcement and a scheduled workshop do not have to use the same presentation. Older events remain available in the archive, with important information readable as text rather than only inside an image.

Membership applications and contact inquiries have dedicated forms, with explanations of what happens after submission.

Feedback highlighted the importance of imagery alongside the written content. I added supporting images to the public-facing pages and refined image presentation within the event workflow, while retaining text-based event details.

That balance guided the editing approach: flexible body content inside repeatable layouts, rather than a choice between rigid pages and unrestricted page building.

I kept HITA's visual theme separate from its event and site features. The association's content structures can remain in place if the design changes later, giving future work a clearer boundary.

The implementation process included responsive, accessibility, and publishing-workflow checks, with staged deployment and rollback preparation.